Building and Sustaining a Successful Enterprise (I&E 271A)

In this course, students will develop an understanding of the resources, skills, and planning required to launch a new product or service. Through lectures, case studies and visiting talks, the course addresses critical factors such as: ideation, competition and competitive advantage, financing requirements, corporate culture, product positioning, customer identification, and market segmentation.

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I&E Events

Duke Clinics Exhibit: Clay Transformations by Siglinda Scarpa

Arts & Health at Duke presents
Clay Transformations by Siglinda Scarpa

November 6, 2018 – January 16, 2019

Morrison Exhibit…

Duke Hospital Exhibit: 5th Annual Holiday Art Invitational

Each year, Arts & Health at Duke curates the Duke Hospital Holiday Art Invitational. Local artisans and craftsmen are featured…

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