General Partner, Primary Venture Partners
Cassie Young is a General Partner at Primary Venture Partners, a $1B AUM early-stage venture capital firm in New York that has backed category-defining companies such as Chief, Alma, K Health, Latch, Alloy, Dandy and Vestwell.
Before joining Primary, Cassie was Chief Customer and Commercial Officer for Marigold (formerly known as CM Group), an Insight Partners roll-up of marketing technology software including Sailthru, Campaign Monitor, Delivra, Emma, Vuture and Liveclicker; Cassie assumed that role when Marigold acquired Sailthru, where she was Chief Revenue Officer.
Prior to Sailthru, Cassie served as VP Marketing & Analytics at Gerson Lehrman Group ("GLG") and as VP Marketing & Growth for Savored (acquired by Groupon). Cassie's time in tech dates back to 2006, when she joined TheLadders.com as an early employee and managed marketing and analytics for the company's subscription business. She began her career as a tech and media analyst at Citigroup Global Corporate & Investment Bank.
Cassie graduated from Duke in 2005 and holds an MBA from the Tuck School of Business at Dartmouth, where she was a Forte Foundation Fellow. Cassie is incredibly passionate about advancing women in the executive suite, and in 2023 launched a series called "On the Business" to help C-Suite and VP-level women in software level up their P&L fluency and board room skills; to date this program has served several hundred executive women in both private and public companies.
Cassie lives in Manhattan with her husband Mike, though they spend as much of their free time as possible on the North Fork of Long Island.